
Sales Workshops
& Training
Sales skills for people who don’t identify as “salespeople”.
This Is For You If
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You're a technical solopreneur, ready to learn how to sell - your way.
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You're a small startup that needs to train on best practices, and align on messaging and process.
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You're a product-led team training your sales-adjacent roles - or maybe your first salespeople.
Here For You
These live, custom workshops are built for technical solopreneurs, founders, product teams, and early-stage businesses that want to sharpen how they sell—without turning into someone they’re not.
In this format, Launch & Sell focuses on what actually works in real conversations and use your business as the case study.
What We Do
🗣️ Run workshops on sales discovery, outbound, objections, positioning, and closing
🧠 Customize content to your industry, audience, and strengths
✍️ Provide templates, scripts, and live practice
🌍 Deliver virtually or in person (when possible)
Workshop Examples
🕵️♂️ Sales discovery: learn conversational skills and how to apply discovery frameworks
🎯 Learn how to pitch - to prospects, partners, and investors
📖 Building a sales story that doesn’t feel pushy
💬 Outbound that feels like a normal human conversation —not spam
🧭 Optimize your conversion through your positioning, value proposition, and targeting of ICP and their personas
🎬 Sales training: tailored mock scenarios to get feedback on your pitch, presentation, and demos
🖥️ Designing and delivering a demo to win a deal
🤝 Selling through, not "selling to": how to position your pitch and leverage your network to maximize conversion
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